Project: Global Cybersecurity Market Analysis

Prioritising global investment decisions requires a granular view of market expenditure across technology and customer segments

Challenge

The Global cybersecurity market is complex and continually evolving. Our client was tasked with building an investment business case for the next 5 years. This required them to understand the market size and growth of cybersecurity expenditure in every country so they could plan and prioritise investment in growing markets. This data has to be segmented by different cybersecurity technologies, geographies and vertical markets.

Solution

WA utilised our different proprietary data sets including our cybersecurity market trackers which includes companies (2500+), countries (192), vertical markets (18), and technologies (60+).

WA analysed existing data and developed a model customised to our clients business requirement and internal market segmentation (12 technology clusters) to provide market expenditure and forecast data at a granular level.

Outcome

The project allowed our client to interrogate segment level market expenditure with the WA team. They were able to run different scenarios and build rankings of the largest cyber markets by technology, geography and vertical market. This enabled out client to build the business case, clearly justify the priority markets, and ultimately gain executive buy-in to the resulting 5 year investment plan.

1.1 Million

Data Points

Vertical Markets

Technologies

Utilised services

Service

Database

Maintain an extensive repository of security industry data including information on security companies, technologies, vertical markets, regions and countries. WA’s collection methods coupled with industry expertise, ensures a comprehensive and reliable dataset.

Insights

Expert deep dives into the world of security from industry leaders

Cybersecurity

Operational Technology: Industrial Digital Transformation Continues to Outpace Investment in Cybersecurity

Investment in OT Cybersecurity has grown significantly over the last decade, resulting in leading asset owners significantly improving their cybersecurity posture. Nevertheless, more is required to balance the benefits of digitalisation with the cyber risk. Westlands Advisory’s research into trends impacting cybersecurity posture concludes that growing digitalisation and security incidents are not currently being matched by investment in cybersecurity. Furthermore, the research highlights that regulation to 2023 has had a low impact on improving the OT cybersecurity posture across most process and manufacturing industries.

Cybersecurity

Cyber Threats in 2024: Key Insights for Risk Leaders and Boardrooms

As cyber threats evolve and intensify, organisations are increasingly exposed to new risks. Staying on top of the intelligence reporting is a challenge. This report is intended for executives that do not have the time, nor the need, to read over 20 cyber threat intelligence reports. WA has done that for you and summarised the key actions.

Cybersecurity

Strong and Sustainable Foundations: Develop a security program for smart buildings based on asset visibility

Regulation related to sustainability and a focus on reducing energy costs is driving increased investment in the digital transformation of buildings and a focus on cybersecurity. Although demand for buildings OT cybersecurity is increasing, it is starting from a low base, highlighting the industry's current underdeveloped cybersecurity maturity and the growing recognition of the need to address vulnerabilities. The journey to improved resilience is not straightforward but building owners can take modular steps and this starts with identifying assets and understanding risk.